Why the Giants traded up for Jaxson Dart in the 2025 NFL Draft, and what he needs to improve

Jaxson Dart goes to the NFL. Dart's draft stock is one of the most fascinating stories of the NFL 2025 Draft season. If you look at its trend line in…

13 Min Read

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100 Articles

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134 Articles

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71 Articles

Your Brand is Not the Duolingo of Your Niche

Whether or not you are actively trying to learn a new language, you have likely heard of or even used the Duolingo app. The Google Play Store designated Duolingo “the…

10 Min Read

How American Politics have Affected What’s Popular on TikTok Shop

TikTok Shop is by far the fastest-growing e-commerce platform. As of March, it’s been beating Amazon and Temu as the fastest-growing social media shopping platform. Shopping is largely affected by…

8 Min Read

WineTok is the Happy Hour Corner of the Internet

You can have a happy hour wherever you are with WineTok, a drink-and-dining trend that is taking TikTok by storm. This trendy hashtag has revolutionized how audiences discover, learn about,…

10 Min Read

Why Your Pride Marketing this Year has to be Flawless

LGBTQ+ Pride has existed long before corporate America chose to acknowledge it and will exist long after. For many, Pride means liberation and finding meaning and community in queer identities.…

11 Min Read

Pinterest is (Finally) Combating AI Slop

Pinterest is a platform most known for its easy ability to save and share ideas related to many different niches. Allowing users to find creative inspiration from content created by…

8 Min Read

How To Extend Lifespan of Your HVAC System with Duct Repairs

The HVAC system is essential for ensuring your home is comfortable all year round. However, poor connections, leaks, and improper duct installation could affect that performance expectation. Such issues will…

7 Min Read

How Remote Worker Apps Can Improve Team Collaboration and Communication

Remote work isn’t just a trend anymore—it’s how businesses operate now, giving people flexibility and letting companies tap into talent from all over the world. Since mid-2021, remote job postings…

7 Min Read

How to Stay Financially Afloat When Life Doesn’t Go as Planned

Life can change in a second. One day, everything feels smooth. Next, a surprise event can shake up your whole world. It might be a workplace injury, a car accident,…

6 Min Read

The Road to CMMC 2.0: What Defense Contractors Should Be Doing Right Now

The Department of Defense (DoD) is pushing forward its mission to safeguard sensitive government data by implementing the Cybersecurity Maturity Model Certification (CMMC) 2.0. This streamlined revision of the original…

5 Min Read

How Local Legal Help Can Make a Difference After a Crash

Car accidents are an unfortunate reality that many individuals will experience at some point in their lives. While the physical and emotional impacts are immediate, navigating the legal complexities that…

11 Min Read

Travel Light, Travel Right: How Bounce Luggage Storage Is Revolutionizing the Way We Explore Bali—and the World

If you’ve ever landed in Bali at the crack of dawn with your hotel check-in still hours away and your suitcase practically begging you to carry it like a newborn,…

6 Min Read

Harley-Davidson Needs More Than An Age-Defying Strategy

Harley-Davidson is in trouble again. The iconic American brand faces another C-suite crisis as it is losing another CEO. And, this will likely mean another strategy. Harley-Davidson has cycled through…

7 Min Read

Brands And The Rising Value Of Trust

From all my years in research and consulting, I think I’ve learned a thing or two about marketing worth sharing. Enduring fundamentals, mostly yet often overlooked. So, this year, I…

11 Min Read

What Makes A Powerful CEO Brand?

Can a CEO build a brand that is bigger than their company’s? A truly iconic brand? Can a CEO brand have the power to transfer from one business to bring…

14 Min Read

Starbucks Rediscovers Its Human Side

Starbucks has just re-learned what business it’s actually in. It discovered that its customers’ Job to be Done isn’t to “get coffee.” Rather, they’re seeking an experience. The company’s new…

2 Min Read

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