Another day, another devaluation. Hilton Honors has increased the price of its highest -end properties up to 200,000 points per night for a standard room. Previously, Hilton Standard Award Nights exceeded 150,000 points per night. This is the second devaluation of Hilton honors that we have seen in the last six months, with selected properties that increase in the price last December.
This change affects high -end properties such as Waldorf Astoria Maldives Ithaafushi, where we now see 20000 points when standard award nights are greed. These nights used to cost 150,000 points per night, which represents an increase of more than 30% in prizes prices in Hilton’s most wanted properties.
This is not the only property that has the most extenious Goths. Other high -end properties, including the Waldorf Astoria Los Cabos de México, which increased from 140,000 points per night to 190,000 points per night, have also increased in price.
Meanwhile, the rewards of the standard room in South Bank in Türkiye and Caicos have increased from 130,000 points per night to 180,000 points per night, according to dance offers.
“Similar to how our hotels adjust the rates of their rooms based on supply and demand, we routinely and occasionally monitor Honton prices to correlate more closely with the market demand. The Hilton honors program continues to opt for Valas,” said Hilton’s spokesman to TPG by email.
We are also seeing Hilton add more dynamic prices to standard room rewards. For example, in Zemi Beach House in Anguilla, standard room rates range between 110,000 and 130,000 points per night on some dates. This range points out that Hilton could be advancing towards a more dynamic pricing model for standard rewards; Previously, this diverse was largely reserved for premium room rewards.
We are seeing the same in Oceana Santa Monica, where standard room rates now range between 105,000 and 110,000 points per night.
On the positive side, Hilton still sacrifices ways to obtain more value of his points. For example, the free benefit of the fifth night proportionate to Hilton Elite members has remained in place, which means that it obtains a fifth part of their stays of five nights for free. You can win the status of Hilton Elite easily with the Chanbrand Hilton credit card suite, each offering some elite status level.
Similarly, free certificates that come with select Hilton American Express cards remain without limit, which means that you can still use them for standard night rewards in many of these properties.
Daily Bulletin
Reward your entrance tray with the TPG Diario Bulletin
Join more than 700,000 readers to receive news, in -depth guides and exclusive agreements of TPG experts
End
These changes in the shoulder serve as a reminder that, instead of sitting at their points for years, “win and burn them”, after all, like the currency, prizes prices usually only inflate time. Chanseses are, his points will never be more valuable than they are at this time.